Financial Management for Product Leaders

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Coursera
Free Online Course (Audit)
English
Paid Certificate Available
4 weeks long, 9-10 hours worth of material
selfpaced

Overview

This course is for aspiring or active product leaders who wants to understand how to secure and manage funding for their activities. We will demystify key accounting and financing concepts to give product leaders a guide to developing the business case for their ideas, and securing funding to translate ideas into reality.

This course focuses on four key areas:

• Learning the fundamentals and how to create financial statements for new ventures within the corporate environment;
• Examining valuation techniques for understanding how to assess and grow the value of the corporate venture;
• Exploring the different sources of internal and external financing for the corporate venture; and
• Applying lessons learned in the course to structure a funding deal and pitch the corporate venture.

Syllabus

  • Introduction to Financial Management for Product Leaders
    • In this module, we will introduce the fundamentals of financial management and examine how to create financial statements.
  • Valuation Techniques for Product Leaders
    • In this module, we will examine valuation techniques for understanding how to assess and grow the value of the corporate venture.
  • Sources of Financing for Product Leaders
    • In this module, we will explore the different sources of internal and external financing for the corporate venture.
  • Creating the Investment Proposal for Product Leaders
    • In this module, we will apply lessons learned in the course to structure a funding deal and pitch the corporate venture.

Taught by

Dr. James V. Green and Michael R. Pratt