Digital transformation as a business and innovation strategy

Digital transformation in companies is changing the way in which the human being lives and works. This leading edge programme, offered by the EGADE Business School, #1 school in Latin America (QS Global MBA Ranking Latin America 2018-2020), will allow you to understand the elements of the industry which are accelerating their change. The general frame of companies, the big innovation trends, and the digital age are intertwined in the socio-political, economical, environmental, and public health environments.

This program is aimed at professionals of the areas of engineering, computer systems, and business, as well as at all those business leaders who are interested in facing challenges finding digital transformation opportunities inside their organizations and transform their business processes to digital transformation initiatives.

The constant change in the business world in face of this environment, enables us to identify winning strategies that companies of the manufacturing and services sectors (financial, consulting firms, educational, entertainment) are developing with the help of innovative technologies which place the human being as the center and guiding principle a successful digital transformation.

Through deep dialogues about the analysis of the environment and of opportunities, you will have access to business cases, professional testimonies, theoretical and practical knowledge based on the experience of professionals in the subject; in the same way, your knowledge and perspective about the present will be enriched with two-way conversations of experts in technological innovation and strategy.

The topics covered in the programme will be useful to create your self-assessment of the state of digital transformation of your company or business project, in order for you to outline that road map which will help you to define your own digital transformation and satisfy your customer demands.

Identification of the relevant factors in the competitive environment of companies, and the contemporary technological innovation trends.

Identification of the guiding principles for the creation of strategies aimed at the digital transformation in companies.

The adoption of new disruptive technologies in a digital transformation environment in companies boosts the need to redefine the leadership in organizations, while it highlights the need of the human being as a guiding principle in technological innovation.